Advertising Info 

Interested in Advertising?

Contact our Kids VT account executive:

Kaitlin Montgomery
802-985-5482 x 72
kaitlin@kidsvt.com

Kids VT publishes 11 monthly magazines annually (December/January is a double issue). Rates and specs for the monthly magazine are listed below.

Ad Specifications

Kids VT is produced with InDesign CS5 for Mac. All ads must be submitted digitally in one of the following formats:

1) PDF saved as version 1.5

  • Compression OFF
  • Fonts embedded, not subsetted
  • Color Management OFF (not none)
  • Advanced: OPI comments UNCHECKED

2) InDesign CS5 (or older)

  • All links and fonts collected into a .zip folder.

3) Illustrator CS5 (or older)

  • All fonts converted to outlines.
  • All blacks should be 100% black not “rich black” (black made from a CMYK combination)


Monthly Ad Rates

ad size 1x 3x 6x 12x color
FP $1285 $1135 $1120 $1020 +$150
3/4 $1155 $1030 $805 $725 +$150
2/3 $1040 $925 $705 $610 +$150
1/2 $755 $655 $645 $585 +$100
1/3 $615 $570 $525 $500 +$100
1/4 $470 $425 $400 $365 +$100
1/6 $390 $340 $320 $295 +$50
1/8 $305 $250 $235 $220 +$50
1/12 $235 $210 $180 $145 +$50
1/16 $160 $135 $120 $110 +$50

Ad Sizes (in inches, width x height):

size horizontal vertical tile
FP n/a n/a 9.625 x 11.25
3/4 9.625 x 8.4 7.2 x 11.25 n/a
2/3 n/a n/a 9.625 x 7.46
1/2 9.625 x 5.56 4.75 x 11.25 n/a
1/3 9.625 x 3.67 4.75 x 7.46 n/a
1/4 9.625 x 2.72 2.3 x 11.25 4.75 x 5.56
1/6 4.75 x 3.67 2.3 x 7.46 n/a
1/8 4.75 x 2.72 2.3 x 5.56 n/a
1/12 4.75 x 1.77 2.3 x 3.67 n/a
1/16 n/a n/a 2.3 x 2.72

Circulation

Kids VT delivers 25,000 copies to more than 600 family-friendly sites in northern and central Vermont each month. Your advertising reaches customers in Addison, Chittenden, Franklin, Grande Isle, Lamoille, Orange and Washington Counties. Our readers pick up their free copies at public and private schools, preschools, child care centers, supermarkets, convenience stores, health clubs, libraries, health care offices, retail shops, Vermont Welcome Centers, community events, restaurants and most family-friendly locations.

Circulation Verification Council

An independent publication audit & marketing services company, Circulation Verification Council, monitors distribution. Audited information assures advertisers that their targeted message is seen by our readers. 94% of our papers are picked up by parents every month. With strong pass-along appeal, Kids VT readership is over 58,500 per month. Audit reports are available by calling 802-985-5482.

Parenting Publications of America

Kids VT is a member of the Parenting Publications of America (PPA), a national support network of over 140 parenting publications. PPA membership offers Kids VT the opportunity to exchange ideas with fellow publishers throughout the U.S. and to ensure that Kids VT is apprised of best practices in publishing for parents. To learn more about PPA or parenting publications nationwide, visit www.parentingpublications.org Call to discuss a regional or group buy.

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